Home appliance
In-platform content, paid media and audience asset operations helped improve ROI and audience asset growth.
Home appliances have longer decision cycles. Users care about usage scenarios, home layout, budget, installation and after-sales service.
The project lifted ROI by 261% and in-platform audience assets by 283%.
Insights
The core issue is not whether a brand has documents. The real question is whether those documents match the platform category, target region and product claims.
Read article3C Electronics and Appliances approval depends on region, industry row, import or quality documents, licenses and the invitation-only platform path.
Read articleBusiness Services approval depends on region, industry row, import or quality documents, licenses and the invitation-only platform path.
Read articleInternet and Cross-border E-commerce approval depends on region, industry row, import or quality documents, licenses and the invitation-only platform path.
Read articleCases
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